
About the Role
- Drive and strengthen the current product portfolio (Derma & Aesthetics, Wound Management, VMS/Nutraceuticals) in the Middle East and Africa
- Workout a tactical plan for the team to implement the approved marketing strategy
- Review the company’s current RTM strategy, coverage of HCPs and market reach.
- Propose changes to fill in the identified gaps, align the overall RTM to increase market outreach, devise KPIs and propose frameworks to monitor on ground execution.
- Conduct field visits to determine on ground execution and propose improvements where needed.
- Review the overall team structure, identify resources and skill set needed to strengthen the team.
- Review the performance of the team on monthly basis.
- Liaise with new CMOs, distributors or any other business partner to seek feedback and streamlines processes and procedures.
- Close monitoring of promotion expense.
- Explore avenues for digital marketing and e-commerce plat forms to build brand equity and presence.
- Share bi-monthly performance of the business with President and VP Finance
Requirements
10 years of commercial experience in consumer healthcare/pharma within the GCC/MEA
MBA with a Degree in Pharma, Medicine or similar
Exposure working with HCP's, KOL's, Pharmacy Chains in the Middle East
Distributor management/appointment in the Middle East or wider region
Hands on with P&L
About the Company
We connect people with the best career opportunities in the Middle East and are a trusted partner to some of the most renowned Global and Local Brands